With a successful portfolio of fun, thrilling and engaging chart-topper games, Games24x7, one of India’s most successful gaming companies, has been changing the way India plays for over 15 years. Launched in 2015, Ultimate Games, the social gaming division of Games24x7, has developed two of the most successful social casino titles in India — Ultimate Teen Patti and Ultimate Rummy. Both titles have amassed over 10 million downloads in the Indian market, making Games24x7 one of the very few game developers in the country to have achieved the coveted feat of having more than one game in the Top-50 grossing chart.
What are social games and why is it a big deal?
Social games are casual games that allow social interaction between players. Think of a game that you have downloaded on your mobile that allows you to play with friends. That’s a social game. Popular examples include Candy Crush, Subway Surfers, PUBG, Rummy, Carrom, Ludo, Coin master, Clash of Clans and the likes. According to a recent KPMG report, the gaming sector in India was one of the outperformers in the Media & Entertainment industry in 2019. Growing at a staggering rate of 42%, it’s estimated worth adds up to $1.1 billion. Worldwide, the industry is on the track to surpass $100 billion by the end of 2020. Now that’s a number you can’t ignore!
How teamwork works
At Games24x7, the whole process of building a game or adding a new feature is a combined effort of specialists from departments such as Game Design, Art, Product Management, Marketing, Game Development, QA, BI/Analytics, Data Science, Customer Support and Risk Management. Who would have thought so much goes into building a game, isn’t it?